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Principal
The individual who is selling a specific property. They can be an individual owner, a business entity, or even a government agency. In most cases, the principal will have engaged the services of a real estate professional such as a sales agent or broker to help them sell their property. The principal will typically set the price for the property and negotiate with potential buyers on all aspects of the transaction, including financing, inspections, and closing costs. As a buyer, it's important to understand the role of the principal in the sale process, as they will ultimately determine the terms of the sale. It is also advisable to work with a trusted real estate agent or broker who can help you navigate the complex negotiation process with the principal.
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